In the news...

January 6, 2009
Utopria adds RSS to online and iPhone platforms

Utopria announces the integration of RSS with its award-winning MediaPod and RealMobility® Network.

Really Simple Syndication is a method for sharing information on the Internet quickly and easily.

“RSS is a powerful addition to our online MediaPod,” said Marty Lachance, President of Utopria. “It provides Realtors with the ability to syndicate not only their listings and themselves but also their audio and video. ”

Utopria's online MediaPod has been updated with a blogging platform. This provides the ability for online home buyers to post questions/comments to a moderated forum.

“The blogging platform that we've added has received much praise from our subscribers. Automatic entries are made for price changes and upcoming open house dates. This means that home buyers and social networking sites can instantly be notified of activity on the listing,” added Lachance.

The RealMobility® Network allows home buyers from the curb to place 'watches' on a property. In doing so, their mobile device will be instantly notified when changes in the listing occur.

Jim P. from Scottsdale, Arizona adds, “I'm fairly new to the RSS concept, but I'm am already amazed with what I see. Home buyers are my biggest online audience and keeping them in the loop has always been challenging. Not anymore. RSS with the MediaPod is simply fantastic. And syndicating my audio tours to facebook...I love it!"

Utopria offers IVR, online and mobile platforms for Realtors across North America. The company offers a unique blend of content and lead generating platforms that integrate telephony, the Internet and mobile devices.